business consultancy

March 21, 2008

Brand-Forge.com directors are highly experienced internet consultants practiced in developing successful IT businesses and providing bespoke consultancy services covering: strategic development, customer support, marketing & fusion branding, customer equity development and much more. This section is dedicated to comments and articles that you may find useful as you build your online business/brand.

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Blog Promotion - Reader Submitted Tips

March 21, 2008

Last week I ran a series with five tactics for promoting a blog that I’d use if I were starting out again in blogging. To finish it off I asked readers to submit their own blog promotion tips of things that I didn’t include. The comments left were great and I wanted to highlight a few that particularly caught my attention (comments in italics are mine): 1. Frugal Dad writes - “Here are some lessons learned with Frugal Dad:

Spent too much time trying to get attention from “big name” bloggers (link exchanges, etc.). Should have partnered with small-medium size blogs in my niche, or related niche earlier on.
Invested too much time commenting, making attempts to network, etc. Should have been writing more, and focusing on good content.
I completely ignored the power of social networking sites for the first 60 days, and it cost me in slow readership growth the first couple months.
Spent too much time fooling around with advertising links, banners and Adsense before I had the traffic to justify it. I put the cart before the horse.”

From Darren - I agree with Frugal Dad that sometimes it’s better to aim a little ‘lower’ when networking and interact with other bloggers on a similar level than the so called ‘A-list’ who are constantly bombarded with attempts at networking. I also think that getting the balance between promotional activities and writing good content is key. Spend too much time doing non writing activities and your blog will suffer. A holistic approach to blogging is key. Read more

Written by Darren Rowse · Filed Under brand positioning | Comments Off

Urban Photoshop Brushes

March 21, 2008

urban brushes

Awesome urban photoshop brushes just for you.

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Written by Garcya · Filed Under design corner | Comments Off

top performer

March 21, 2008

Every month Brand-Froge.com spotlights and rewards its top-performing customer brand site. This month BB-films (www.bb-films.com) takes the prize for the fastest growth % in unique visitor sessions and wins 2 free custom support hours along with a full month promotion in Brand-Forge.com’s “brand of the month” spotlight section. Check back each month for a new spotlight article on one of our customer success stories.

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StumbleUpon Traffic Generation Guide

March 20, 2008

StumbleUpon.com is a great way to get traffic to your site, and previously I’ve already covered some StumbleUpon traffic tips in my interview with Daniel Scoco.

Now Matthew Sherborne has launched his “Stumble Traffic” guide that further explores this topic. According to Matthew getting traffic from SU depends on a few things:

The page you submit. Is it interesting, compelling, and appealing to the eye. Try adding a relevant image near the top of the page to get attention. top of the page
One of the ways to make sure your StumbleUpon submissions get the most traction is to properly set up your Stumble profile. Adding a cool looking picture will give the impression that you’re not brand new to the site.
Add relevant friends. You want to add friends who share your interests and who are interested in the topic of the website you’ll be promoting. By adding friends who share your interests they will be more likely to thumb up your site submissions, giving them more traction and exposure.
Make sure the friends you add are active. If the person hasn’t been using the site very often then chances
are they aren’t getting your submissions. Only add the people who will be around to see your site.
Don’t submit only your site. That’s right you can get penalized for submitting only your own pages. Make sure you are using a ration of 10-1. In other words submit one of your pages for every 10 from some one else.

Get it: Stumble Traffic Book

Written by Gobala Krishnan · Filed Under brand positioning | Comments Off

How to Promote Yourself (and Your Blog) at a Conference

March 20, 2008

Conferences can be a prime space for bloggers to recruit new readers. Last week at SXSWi it was fascinating to watch hundreds of bloggers attempt to standout from the crowd, network and develop fruitful relationships with others there. In this video I point out 5 of the better strategies that I saw:

Unique Business Cards
Elevator Pitches that Solve Problems
Utilize Your Badge
Interview People that You Meet
Do something Out of the Box

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March 20, 2008

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