Why Advertise?
May 26, 2008
For the last few years the Internet has become a large market for companies. Some of the biggest companies today have grown by taking advantage of advertising through the Internet.
Ads? Try Content
May 26, 2008
Interesting post about how advertising is on the way out. People are finding new ways to disable, ignore, or avoid advertising. The future of advertising is in content/blogs/etc
Funny and Smart Uses of Google AdWords
May 24, 2008
Last year we had also seen John Chow sending text messages to specific bloggers using AdWords (read How To Use Site-Targeted Google AdWords for more info on that).
Do you remember any other clever use of this advertising tool?
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TiECON/Chitika Blogpreneur Contest 2008
May 6, 2008
- Publish a blog post on your blog highlighting the key factors of your success in free form (no particular structure)
- Include the contest badge (see below) within your post so we can recognize your post an an entry
- Email your blog post link to: Blogpreneur(at)chitika.com so we can make sure your post is counted
Advertlets: How to Get More Advertisements and Earn More Money
May 5, 2008
Please update your preferences to ensure that advertising stays relevant on your blog, and to your taste of your blog audience. All these are set to be automatically off by default. However, please take some time to configure your display of ads.Depending on what’s fine with you, simply select all options to start displaying ads ranging from politics to gambling to adult. After ticking every single options, I’ve noticed an increase of earnings from 20-30%
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Chitika Roll Out CPM Filler Ads for Unsupported Countries
April 30, 2008
Who Wants to Learn How to Make Web Videos That Sell?
April 30, 2008
I’m starting a new course this week (as a student) - it’s called WebVideo University.
Over the past 6 or so so months I’ve been experimenting more and more with using Video on my blog. It started out with just an experiment or two but the response from readers was so encouraging that I set myself the goal of running weekly (or as it turned out every second week) video posts.
Like I say - the response has been wonderful - there have been numerous benefits: Read more
How Much Traffic Should a Blog Have Before Running Advertising
April 27, 2008
iamluc asks “How much traffic should you have to offer advertisements on your blog?”
“When should you put advertising on your blog?”
Funnily enough I’ve been asked this question four times in the last 24 hours so it’s probably a good time to answer it.
Before I answer the question though - let me say that there are numerous approaches to this question and if you ask a variety of ‘pros’ you’ll get a similar variety of responses. Here’s how I do it:
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How to Build Your Blog’s Readership
April 25, 2008
@jeremyjacks asks - How did you get to be a big blogger? And what should I do to get more site hits?” also - @JoshAnstey asks - “whats the best way to build blog exposure?”
I’m not sure I’m famous outside of a very small segment of the internet - but the growth I’ve had on my blogs has come over a long period of time and I would say that one of the ’secrets’ to growing a blog readership is to stick at it and work hard for a sustained period of time. I’ve been blogging 5 and a half years now and have worked a lot of hours in that time.
Outside of hard work (and a bit of luck) there are many techniques you can use to grow readership to a blog. I’ve summarised some of the many articles I’ve written on the topic here on my How to Find Readers for your Blog page. Also check out my 6 part series on How I’d Promote My Blog if I was Starting Out Again. I really believe that the topics covered in that of guest posting (on relevant blogs in your niche), networking, viral content, advertising and social media are a great place to start.
Also - get on Twitter (I know you’re on it Jeremy and Josh but others should) because it’s a pretty hot spot at the moment when it comes on online activity and I think the potential to drive a lot of traffic from there is still only just being realized. It’s a space that is still in it’s early days of development so get in early (even though it’s been a year or two since it launched) and position yourself for the future.
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Online Advertising for Newbies - SXSW Podcast
April 22, 2008
The session that I participated in as a panelist at SXSW is now available here. It’s a panel so it covers a fair bit of ground and includes information on ad networks, affiliate programs and other topics associated with making money online.
