5 Reasons You Should Not be Blogging

April 8, 2008

Blogging isn’t for everyone, so why force yourself when you’re just not cut out for it? In fact just for the record, I’ll say that you don’t need to be a blogger to own a blog. You can be a blog owner and get someone else to do all the writing and traffic building, while you focus on other aspects of the business. As an expansion to Monika’s post “5 common beliefs about blogging”, here are some tell-tale signs that blogging simply isn’t your “cup-o-tea”:
  1. You absolutely hate writing - There’s no cure for this, and if you really loathe the thought of typing you should not be blogging. True, you can choose other type of media for example create a video blog or focus more on doing podcasts, but you’ll still need to write summaries and perhaps the occasional text post.
  2. You rather go out and play - If you don’t like looking at the computer for more than an hour, you can’t really blog. Yes again, you can be outdoor more often if you’re doing a video blog but you still need to edit the video, upload it and blog about it. Generally speaking, a blogger has to spend at least 2-3 hours a day looking at the computer screen.
  3. You don’t like to explore / learn - There is a lot of information on the Internet, to the point where there’s usually too much new things happening that you need to read, understand and eventually blog about. If you don’t adapt to well to learning new information, you end up with nothing to say on your blog.
  4. You choose the wrong topic - Spinning the same post in different angles can only get you so far. Although you can learn how to come out with creative topic to write about, usually if you find yourself running dry too fast, it has something to do choosing the wrong topic in the first place, a topic that you’re not really passionate about.
  5. You’re pretending to be another blogger - If have to develop your own blogging identity and style as soon as possible. You cannot constantly try to mimic what other bloggers are doing and trying to beat them at providing the exact same information, especially if your niche market already has several large, established blog.
If you’re guilt of any of the above, then ask yourself “Should I remove myself from the process of continuously creating new content, and focus instead on marketing and getting more traffic?” Read more

A Strategy for Building Niche Focused Blog Networks

April 4, 2008

Yesterday on the preview call for Six Figure Blogging I was asked about starting multiple blogs. I mentioned that if I were going to start a blog network afresh today as a single blogger that I’d probably do it focused around a single niche rather than starting focusing upon numerous topics with numerous blogs. This isn’t to say that starting a blog network with a wide focus on many topics can’t work - at b5media we’ve managed to grow to 315 blogs on everything from Tax to Bags to College Basketball to MTV Reality TV - however starting a network with such a wide focus is a challenging thing and to kick something off around a more focused niche has some distinct advantages.

Advantages of a Niche Focussed Blog Network

  1. For starters having related blogs means you can cross promote and leverage the traffic from one blog to promote another
  2. Secondly it has some advantages for selling advertising directly to advertisers. If you have two blogs on completely different topics it’s virtually impossible to sell ads on both of them to the same advertiser but if you have two blogs with similar reader demographics it doesn’t take much to upsell advertisers to run campaigns on both.
  3. Thirdly - it can help with your SEO to be interlinking related sites.
Read more

What Are Tags and How To Use Them in WordPress

March 28, 2008

Tag is a very common word used in the blogosphere, but what does it really mean and how (or why) do you use it? My definition of tags:
Tags are descriptive keywords used to label something.
But here’s the “correct” definition according to Wikipedia: Read more

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