Most bloggers at some point face the decision of launching a new blog or just focusing on their existing blog(s). Whether you currently have one blog or ten blogs, adding another is something that should be given careful consideration. Typically, bloggers choose to branch out for one of the following reasons:
Income Potential – Sometimes a blog’s income gets stagnate and in order to increase the amount of revenue from blogging activities, the blogger will choose to launch an additional blog.
Variety – By launching a new blog that focuses on different topics, you can get some variety in your work that may be very much appreciated.
Lack of Results – Sometimes a new blog is launched simply because the existing one isn’t producing the results that the blogger was hoping for. The new blog is then an attempt to reach the goals by starting off in a new direction.
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You get an idea for a post - it might start out as just a few words, a title, a point or two - but how do you take the idea and mould it into a full post?
In he above video (
see a full sized version of it here) I take you through a series of screenshots of a post that I wrote a few days ago on
how to be a ruthless blogger and tell you about my posting workflow.
The workflow that I describe isn’t the same for every post that I write (some are obviously a lot less involved - but it does describe the way that I work on most of my feature length posts that you see here on ProBlogger.
I’d love to hear about your own blog posting workflow in comments below.
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This is a guest post by Jennifer Fulwiler.
For those of us who have diary-style blogs in which we offer readers a glimpse into our daily lives, there are times when we find that we have to write a long post in order to convey a story. However, it can be hard to find tips for creating long blog posts since a cardinal rule of writing for the web is to keep it short.
Web readers do occasionally read posts like this if they’re done well. I believe that the key to getting visitors to thoroughly read a long story is that it first must be scannable. When a reader comes across your blog and sees a long post she is going to take no more than a couple of seconds to ask herself, “Is it worth my time to read this?” Here’s how to show her that the answer is yes:
1. Start with a bang
Writing a story for the web is different than writing a story for print publication. Web readers have much shorter attention spans and will quickly move on if a post doesn’t immediately capture their attention. Before you go into any background details or set the stage for your story, begin with one or two bold, concise sentences that will grab readers’ attention.
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Yesterday I wrote about
being a ruthless blogger and named a number of areas that I find helpful to have more harsh boundaries in with the hope of it helping me become more productive and focused as a blogger (and as a result provide a better resource for readers).
There is a problem with ruthlessness though. It arises when you become so ruthless and focused that you end up becoming inaccessible and stop engaging with readers. Put up too many boundaries and you could end up alienating readers.
This is a problem that I hear many medium to larger sized blogs face. The bigger they grow the greater the demands on the time of bloggers and the harder it becomes to stay accessible.
Today I want to share a few tips on how to remain accessible to readers even when your blog is growing and the demands on your time become greater. By no means am I an expert in this - but here are a few things I’ve learned.
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AdSense is a wonderful way to make money from blogs for many bloggers - however it’s not always suitable.
Check out this post looking at the
ads that AdSense put up on a blog for women over the age of 40.
Ads included (to name just a few):
MEET MARRIED WOMEN! Married but looking? Meet LOCAL married women right now!
OLDER BLACK WOMEN: Free to join. 1000’s of pictures of beautiful older black singles.
HISPANIC WOMEN ONLINE: Find your interracial match on line.
MARRIED BUT LOOKING: Discreet affairs for men and women have never been easier.
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Sometimes to grow your blog you need to be ruthless - otherwise you’ll become distracted, unproductive, lazy, unfocused and or lose your passion for blogging. Here’s 7 areas that I’ve found myself becoming more and more ruthless in in my blogging:
Image by
LLimllib
1. Declare war on comment spam
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I was reading through an old notebook last week and came across a quote that leapt out from the page at me. It was partly because it was written in CAPITALS and had arrows pointing at it - but partly because of what it said.
“Probably the best place to start thinking about what your blog should be about is to consider what YOU are about.”
I’m not sure where I picked this one up. I actually think that it was a friend who doesn’t even blog who said it to me.
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In this post Abhijeet Mukherjee from Jeet Blog (where he writes about tech tweaks, blogging tips and productivity hacks) asks ‘do you write from the heart?’
As professional bloggers, freelancers or writers, sometimes we tend to be skeptical about our own content. We tend to think more about external aspects like marketing etc (which we can always do after we complete the article) even before we start writing and consequently the quality of the article dips down.
However most of us fail to understand that the questions which come to our mind, which bother us when we start writing, are completely unnecessary and doing no good to us. Do the following questions bother you?
1: Will readers like my post ?
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A while back I posted an article titled
WordPress Vs SiteBuildIt which resulted in heated arguments on both sides of the fence.
Today I got an email from Ken Evoy, which is set to take this argument to a whole new level. Overall, the content of the email says that blogging is a bad idea for small business owners, and what they should really be doing is building static, content-rich websites.
Ken’s argument is based on these things:
- A static website, like the ones built by SiteBuildIt, generally have a better logical hierarchy for content, instead of blogs that are “date-based” - (implies that by having a proper hierarchy, it helps your sites get better rankings)
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Recently it seems as if there have been a number of bloggers getting deals to publish books. Last week
Darren Rowse and Chris Garrett announced the release of their upcoming book. A few weeks ago Andy Beal from Marketing Pilgrim also published
Radically Transparent following the success of his blog.
Personally, I like the idea of bloggers that I recognize publishing books. I just ordered Darren and Chris’s book and I’m confident that it will be worth the price, because I’m already familiar with them and I respect and trust their insight and opinions.
As I was purchasing the book, it made me think about some other bloggers that I would like to write a book on a particular topic. Plenty of bloggers are selling informational products or giving away free ebooks, but there are a few specifics that I would like to see, and here they are:
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Written by Steven Snell · Filed Under top tips | Comments Off
